For all you La Roche-Posay fans out there wait no longer the secret is finally out and we will be sharing it with you. Serozinc is the latest of the family, the newborn into the blogger world for the UK, making it's way to our fingertips at just one click of a button, you can purchase this little beauty from the one and only Escentuals, although it is not available right this second you can pre-order (put your name on the waiting list) from Escentuals to ensure you are one of the first to receive it in the post when it comes out January 2015.
Serozinc is the newest and most talked about toner in the blogger-sphere and we was kindly invited to its huge launch on Monday 8th December by La Roche-Posay at the Magazine Restaurant in Kensington Gardens. The event was filled with people left right and center which created perfect opportunities to network and learn more about the brand and its newest products.
The serozinc toners unique selling point is that it is a spray bottle that you can mist over your face. The serozinc leaves skin moisturised and hydrated. Take a look into some snaps of the event.
To get your hands on this beauty for pre-order and receive 15% off the recommended retail price just click here and head over to

Thank you La Roche Posay for inviting Sincerely Shug


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